WATTEV
WHAT WE DID
WattEV is dedicated to accelerating the transition to zero-emission freight transportation by offering a comprehensive Truck-as-a-Service (TaaS) model. This approach includes providing access to an expanding fleet of electric trucks and developing a nationwide network of fast-charging depots strategically located near major ports and freight routes. To better communicate their mission and services, we partnered with WattEV to revamp their website—enhancing user experience, streamlining navigation, and creating a more visually compelling platform that reflects their innovative approach to sustainable freight solutions.
Foundation
System
Website
Foundation
For WattEV, we began by mapping out wireframes and interactive prototypes to explore the site’s structure and functionality early in the process. This allowed us to fine-tune the user journey and flow before diving into full-scale design and development—tailored to be intuitive, future-ready, and fully aligned with WattEV’s vision for clean, efficient freight transportation.
The system
Building on WattEV’s established brand, we crafted a detailed UI system to bring consistency and clarity across their digital platforms. This guide outlines essential design elements—from fonts and color palettes to button styles, iconography, and interactive features—ensuring a unified and intuitive experience throughout the site. By establishing clear visual standards, we created a strong design framework that supports brand recognition and delivers a smooth, engaging user journey.
website
Working within Wix's customizable CMS we were able to achieve and end product that is polished, engaging website that effectively conveys WattEV’s mission while offering a smooth and accessible experience for visitors. We infused the pages with dynamic motion and subtle animations, bringing energy and depth to the user experience. These interactive elements not only enhance visual interest but also guide users through the content in a way that feels fluid, modern, and alive—perfectly complementing WattEV’s forward-thinking brand.
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